Every business faces direct or indirect competition, so it is very important to track your business strategy. There is a number of competitors analysis tools available with the help of which you can extract a ton of valuable information and get an idea about what strategies your top competitors are following. You can use these analytics tools to track, analyze, and learn from your competitor’s strategies.
SEMrush: It is one of the most popular competitors analysis tools for SEO. With the help of the SEMrush tool, you can extract your competitor’s data.
With the use of SEMrush competitor’s tool, you can find:
We can find the competitor’s best keywords
Find competitor’s strategies and budget
We can do the competitor’s backlink analysis
We can do competitors site auditing
Ahrefs: Ahrefs is quite similar to SEMrush. Ahref will help you perform backlink research, keyword research, and web monitoring for your own domain as well as your competitor’s domain.
Features of Ahrefs includes:
You can find keywords and content ideas
You can monitor competitor’s backlink and use them for your own website
Track organic visibility of your website
SpyFu: It is also known as GoogSpy. This analytics tool will help you identify the keywords that your competitors have bought on Google Adwords. This tool will also help you find keywords that are most relevant to your niche and your top competitors are using. This analytic tool will give you knowledge about what is in trend in SEM and SEO.
Owletter: It is a free competitive analysis tool that helps to analyze your competitor’s email. This tool takes a screenshot of important emails and notifies you whenever your competitors send valuable emails. It is a very useful tool for understanding your competitor’s email strategies.
Features of Owletter includes:
You can check what your competitor is doing with their email campaign
You can find out what is your competitor’s schedule of sending email
You can record your competitor’s valuable emails forever for reference.
Buzzsumo: It is a free tool that can be used to find content by entering keywords or entering a competitor’s URL. With the use of buzzsumo tool, you can find out which content is working best in your industry. With the use of this tool, we can find:
You can find a relevant topic for content by analyzing the topics your competitors are using.
You can know about who is sharing your competitor’s content on social media
You can find top performing content topics
If you are interested in doing an analysis of your competitors, contact Webi7. They have the best digital marketing services in Bangalore. To read more such blogs click here.
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