Skip to main content

How to Advertise on Facebook in 2020

Facebook Ads have become one of the most effective digital marketing strategies. Paid ads on Facebook is one of the most immediate ways to reach your audience. 

How to Advertise on Facebook in 2020
Now, let’s see how to create ads on Facebook:

Step1: Choose your Objective:

Before jumping and creating an ad, it’s very important to hold on and think about what you are aiming to achieve. Facebook’s Ad has 11 different objectives, which include everything from brand awareness to increase traffic to your store.

By choosing a particular objective, you are giving Facebook a better idea about what you would like to do so that they can give you best-suited adoptions.

The Facebook ads option includes:

  • Brand Awareness

  • Reach

  • Website Traffic

  • Engagement

  • App Installs

  • Video Views

  • Lead Generation

  • Messages

  • Conversions

  • Catalog Sales

  • Store Traffic

Step 2: Give a name to your Ad Campaign

After deciding the objective, you have to give a name to your campaign. Along with your campaign name, you can also add the following mention elements:

  • Client name/ website

  • Audience/ Location

  • Custom audiences

  • Creative type

  • Facebook page, etc

Step 3: Set up the audience targeting

In this step, you have to set your audience to whom you want to target. You can customize your audience for your ads based on the following demographics:

  • Location

  • Age

  • Languages

  • Gender

  • Behaviors

  • Interest


Step 4: Choose your Facebook ad placements:

Facebook auto-optimizes your ad placement. When you choose automatic placements, Facebook will automatically place your ad across Facebook, Instagram, and the audience network wherever they are likely to get the best results. Or You can also choose where you want to display your ads.

Step 5: Set your budget and schedule: 

In this step, you decide how much you want to spend on your ad campaign. You can choose a daily or a lifetime budget and set your schedule for your ad.

Step 6: Create your ad:

In this step, you will choose your ad format and enter the media and text for your ad. The format of your ad will depend on the ad campaign objective.


If you are looking forward to learning, how to create ads campaign on Facebook or Instagram, then join Learn Digital Academy. They are among the top-rated digital marketing institute in Bangalore. To read more such blogs click here.

Comments

Post a Comment

Popular posts from this blog

Why is the Steel Industry Important?

The steel industry in India has contributed widely to its development and sustainable growth over the last two decades. The socio-economic growth has been steady, given the initiatives taken by some of the largest steel companies like JSW steels and the Jindal Group.  The future of the Indian economy and the environment depend on sustainability, as global warming continues to threaten life as we know it. What does the steel industry has got to do with it? The growing population of India and the move to urban sectors requires a better infrastructure that has to be carefully planned, being mindful of the impact on the environment. The infrastructure has to be energy-efficient and sustainable, and steel can help with that. Why is steel used for construction? Steel is the best option there is if we are to care about the environment’s future. Why? Strength: Steel is lightweight, yet sturdy, has high tensile strength, and can withstand heavy force, supporting the foundation of constructions
Post a Comment
Read more

What is Customer Segmentation? How to do it

Customers are not the same. So you can’t just market one product to all the customers. Every customer need and requirement is different so we as a marketer must know what our customers want and what is their requirements. For that purpose, you need to divide your customers into groups on the basis of their needs. This process of dividing your customers is called customer segmentation. Now, let’s see in detail, what is customer segmentation: Customer segmentation is the process of dividing your customers on the basis of certain traits like age, gender, interest, location, life stage, and many more. Customer segmentation allows the marketer to better deliver their marketing efforts to different audience groups. Learn Digital Academy is among the best digital marketing institute in Bangalore if you are interested to learn digital marketing. You can join their digital marketing  fast track course . Types of customer segmentation:   Geographic Segmentation: In this type of customer segment
Post a Comment
Read more

What is Podcast? How to use it?

The podcast is an episodic series of audio files available on the internet with a download option. It’s an audio file that everyone can download and listen to anytime they want. A podcast is somehow similar to the radio but the only difference is that a podcast can be downloaded and listen to anytime and anywhere. A podcast can be made on any topic, like comedy, news discussion, nature, educational, political discussion, and many more. Now, let’s see how to make a podcast: Choose a suitable hosting for your podcast The first step for starting a podcast will be to choose your niche. Always choose a niche as per your preference.  After deciding the niche, choose an interesting topic which your audience might like. Choose an attractive and relevant title for your podcast Write an explanatory description for your podcast Record your podcast  Learn Digital Academy is among the best digital marketing institutes in Bangalore , they have the best digital marketing courses in Bangalore. Join t
Post a Comment
Read more